Rejuvenation
LIVE PROJECT
Buying & Merchandising
Market Research
Product Development
Pitching
Illustration
 

Brief: To develop a detailed range of clothing, which is commercially viable, and appropriate for the George at ASDA brand and their consumer for SS19.

 

Range: REJUVENATION capsule collection - sustainable men’s active-wear, inspired by modern conceptual art and the outdoors.

 

1 of 8 people nominated to present their collection to Senior Buyers and Directors at ASDA George

Buying & Merchandising
Buying & Merchandising
Buying & Merchandising
Buying & Merchanding
Buying & Merchanding
Buying & Merchanding
All assets made by Naomi Rowaiye (2018) - printed version available for viewing
REJUVENATION_edited.jpg
REJUVENATION2_edited.jpg
All assets made and owned by Naomi Rowaiye (2020) 
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